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Advertising on WETM-TV and WETM-2

Why Advertise with WETM-TV and WETM-2?


WETM-TV and WETM-2 offer unrivaled reach for your promotional messages through a combination of television, the internet, e-mail and print platforms that no other local media can match.
• WETM-TV (NBC) local airtime
• WETM-2 (cable 11) local airtime
• WETMTV.com website advertising
• Localized print materials
• State-of-the-Art creative/production services

WETM-TV and WETM-2
Who better to deliver a local audience than the most trusted and most watched local television brand? WETM is the unquestioned television news leader in the Twin Tiers. WETM’s staff of sales professionals are the most experienced in the region and take pride is creating customized advertising plans to meet advertiser needs. WETM-2 offers advertisers the ability to reach a diverse television audience. The combination of WETM AND WETM-2 OFFERS A LARGE AND UNIQUE AUDIENCE TO PROMOTE YOUR BRAND.


Bob Cibulsky  Director of Sales  607-481-0827  email Bob 
Hal Lambert  Local Sales Manager  607-481-0823  email Hal 
Steve Lucarelli  Non-Traditional Revenue Manager  607-481-0802  email Steve 
Sandy DiCinti  Account Executive  607-481-0825  email Sandy 
Paul DiPietro  Account Executive  607-215-5283  email Paul 
John Goff  Account Executive  607-481-1035  email John 
Tammy Haskell  Account Executive  607-481-0590  email Tammy 
Bryon Hill  Account Executive  607-481-0821  email Bryon 
Don Murphy  Account Executive  607-481-0822  email Don 


WETMTV.COM Advertising Opportunities
By including the internet in your advertising programs, you significantly expand your coverage to include a large, dedicated audience seeking local news and information 24 hours a day, 7 days a week on the number one television website in the Twin Tiers.

WETMTV.COM offers a wide variety of innovative advertising formats and packages including:
• Banner Advertising
• Content Sponsorships
• Pre-Roll Video Advertising
• Online Contests and Giveaways
• Twin Tiers Dollar Saver
• Seek It Local
• CarSoup

Banner Advertising
WETMTV.com offers banner ad options to fit any advertising need, budget and creative form. We support static or animated GIFs, JPGs, as well as rich media advertising formats;
• Leaderboard banners (728x90)
• Display Ads (300x250)
• Wide Skyscraper Ads (160x600)
With millions of page views each month, your advertising message will be seen by a large and dedicated audience.

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Content Sponsorships
Target a specific interest group with your advertising message on WETMTV.com. By placing your banner or rich media advertisement on a specific page or group of pages within WETMTV.com, we ensure your message always reaches its intended audience.

WETM Golf Guide

Pre-Roll Video Advertising
Online video lets your dynamic message reach an ever-growing audience. Your :10 or :15 announcement airs before WETM’s news, sports or video stories on WETMTV.com. With thousands of video clips viewed each month on WETMTV.com, your video ad provides the best opportunity for your message to be seen and heard.

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Online Contests and Giveaways
According to a Jupiter Research Report, the fifth most common online activity is participating in online contests. We build contests around professional football, professional golf, college basketball, hit television programs, and the Olympics. We can even customize a contest just for you. Our online contests are backed up with Email Blasts to avid participants and, in some cases, a television promotional schedule.

Twin Tiers Dollar Saver
Dollar Saver is a turnkey solution for businesses looking for an innovative way to drive patrons to their businesses using the power of WETM-TV, WETM-2 and WETMTV.com. Dollar Saver is ideal for restaurants, travel, leisure, entertainment and service oriented businesses. By providing patrons with full value gift certificates that are purchased at a 50% face value, you can generate new and returning foot traffic conveniently and hassle-free. Dollar Saver handles all of the transactions, merchant service fees, shipping, handling, returns and any other customer service related issues with the program.

Seek It Local
As part of a local directory promoting businesses online, you will be part of the area’s top TV website and two diverse TV station audiences combining to create a cost effective way to market your business. TV is the single most powerful advertising medium and the internet is the fastest growing way to reach people. The results of this combination will produce results for you and your business through Seek It Local!

Seek It Local

CarSoup
Whether you’re a new car dealer, used car dealer, or a private seller looking to sell your car, truck, motorcycle, boat, RV, etc. CarSoup is the local site that will give you the most for your marketing dollars.
CarSoup

For more information on how you can advertise with WETMTV.COM and contact:
Steve Lucarelli
Non-Traditional Revenue Manager
607-481-0802
email Steve

Strategic Alternative Promotional Opportunities
Finding ways to promote your business is our specialty. Our Strategic Alternative Promotional Opportunities provides you with the best of all media. We combine the power of television with the intimacy of the internet and the extended shelf life of our high quality print materials.

Sports and Lifestyle Guides
There is nothing like the excitement and the anticipation of the first kick off of the season or the exhilaration of the first tee on the best local golf courses. Capture the things that matter most to your customers by participating in one of our high quality sports and lifestyle guides.

For more information on developing new avenues to reach new and old customers alike, contact:
Steve Lucarelli
Non-Traditional Revenue Manager
607-481-0802
email Steve

Video Production/Creative Services
In addition to our state-of-the-art equipment, WETM can help you make your locally produced commercial stand out from the crowd by adding top quality, professional jingles and animation. Jingles and animation make your commercials memorable and create a long-lasting impact on the viewer. Then combine that with a customized on-air schedule for optimum reach and frequency for maximum effect.

For more information on developing local commercials with high impact, contact:
Bob Cibulsky
Director of Sales
607-481-0827
email Bob




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