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CBS sells out ads for Big Game

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Updated: 1/23 1:55 pm
(By John Kucko) CBS has sold ALL of its advertising inventory for Super Bowl XLVII in New Orleans.  The network will air between 60 and 70 commercials, with the average cost of a :30 spot estimated between $3.7 million and $3.8 million dollars.  Last year's Super Bowl drew an average of 111.3 million viewers to the tv, the last three Super Bowls have set viewership records in the United States.  Some companies have paid in excess of $4 million for a Super Bowl ad.
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Quick Facts

Location: New Orleans - Mercedes-Benz Superdome
Kickoff: Sunday, February 3 @ 6:30pm
National Anthem Performed by: Alicia Keys
Halftime Entertainment by: Beyonce

Lombardi Trophy Facts

The Vince Lombardi Super Bowl Trophy was first named to honor the former Green Bay Packers Coach/General Manager in 1971, when the game was still known as the AFL-NFL World Championship. It is considered to be the National Football League's most prestigious award. Traditionally, the NFL Commissioner presents the Trophy to the owner of the winning team on Super Bowl Sunday at a field ceremony in their honor.

Handcrafted by Tiffany & Co. and valued at $12,500, the Vince Lombardi Trophy depicts a football in kicking position that is made entirely of sterling silver. The words "Vince Lombardi Trophy" and the NFL official logo are engraved on the base of the award. The trophy itself stands 22 inches tall, weighs seven pounds and takes 72 man-hours to create.
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